Shopee Seller

Which is better, Lazada or Shopee? For most sellers in 2026, Shopee is the stronger starting platform — it pulls 8M monthly visits and charges 2–8% in seller fees. Lazada charges 2–6.5% with 6M visits but attracts higher-value buyers willing to pay more per order. The best answer for serious sellers? Sell on both. With TikTok Shop now processing over $30 billion in GMV across Southeast Asia and Temu aggressively expanding, the competitive landscape has shifted — but Shopee and Lazada remain the two core marketplaces. This 2026 comparison covers seller fees, traffic and audience differences, logistics and FBL warehousing, advertising tools, a country-by-country breakdown across SG / MY / PH / TH / ID / VN, and the direct answer to “why is Lazada more expensive than Shopee?” — so you can decide where to start and when to expand.

Getting started on Shopee is your ticket to one of Southeast Asia’s biggest online marketplaces. The good news? You can get your store registered, verified, and have your first product up in less than an hour. The process involves setting up your account, picking the right shop type for your goals, and getting through a quick verification.